Behind every effective marketing strategy is a system—one that connects your tools, automations, and communication points into something that works smoothly and supports your goals.

I help make sense of that system. Whether you’re starting from scratch or untangling what’s already there, we’ll design a structure that supports your audience journey without overwhelming you—or them.

This is ideal if you:

  • Are piecing together multiple tools (newsletters, bookings, payments, forms) and want them to talk to each other.
  • Have automations or “funnels” set up but don’t understand how they work—or why they’re not working.
  • Want to create a low-stress, values-aligned way for people to discover, engage with, and move toward your work.
  • Need someone to translate funnel logic into plain English.
  • Are growing and want your systems to scale with you, not break under pressure.

What I Offer:

  • Marketing Funnel Mapping: Visualising the paths people take from first contact to meaningful engagement.
  • Platform Connection & Setup: Linking tools like CRMs, mailing lists, payment gateways, scheduling apps, and more.
  • Automation Design: Simple, thoughtful automations that save time and reduce manual work—without making your outreach robotic.
  • Onboarding Sequences & Journeys: Designing clear, relevant flows for new subscribers, clients, or customers.
  • System Simplification: Helping you choose what to keep, remove, or combine—based on clarity, not trend.

A marketing funnel doesn’t have to be pushy or prescriptive. It just needs to reflect how people actually move through your world—and support that movement with care.